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Laura Mercier Pure Canvas Primer Illuminating

Primer • Cream • 1 oz / 30ml
Regular price $48
30% OFF with code PREFALL30 View Details
EARN +480 POINTS WHEN PURCHASING THIS PRODUCT
Product Benefits
  • Creates a smooth, even canvas for seamless makeup application
  • Helps brighten the appearance of dull, tired-looking skin
  • Helps foundation and tinted moisturizer apply more smoothly and evenly
Expert Review
Leaves skin looking smooth, bright, refreshed, and beautifully illuminated.

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Laura Mercier Pure Canvas Primer Illuminating is a lightweight makeup primer designed to prep, smooth, and visibly brighten the complexion while creating a naturally luminous base for makeup. The silky formula glides effortlessly over the skin, helping enhance radiance and luminosity while softening the appearance of dullness and uneven texture. Its illuminating finish gives the complexion a fresh, healthy-looking glow without feeling heavy or overly shimmery. Designed to enhance makeup performance, it helps keep your look vibrant and fresh for up to 12 hours while creating a smooth, even canvas for seamless foundation or tinted moisturizer application. Wear it underneath makeup to boost luminosity and extend a fresh-looking finish, or use it alone whenever bare skin needs an effortless touch of radiance. Laura Mercier Pure Canvas Primer Illuminating leaves the complexion looking smooth, fresh, bright, and beautifully illuminated.

All Skin Types
  • 5 stars: 14 (70%)
  • 4 stars: 4 (20%)
  • 3 stars: 2 (10%)
  • 2 stars: 0 (0%)
  • 1 star: 0 (0%)
E
Evelin

My morning routine is usually pretty rushed, so I appreciate that this spreads quickly and sits well under makeup. I don't have to wait forever before moving on to foundation.

J
Jazmin

I use this on days when my skin looks tired and needs some life brought back into it. Sometimes I don't even put foundation over it because I like how it looks alone.

E
Elise

This has been really nice for my dry skin. Makeup goes over it smoothly, and I get a healthy-looking finish instead of the dullness I sometimes see around my cheeks.

K
Kennedy

I wore this under my makeup for a long wedding day and was really happy with how everything held up. My foundation still looked fresh hours later.

J
Jada

At 45, I've moved away from super matte makeup. This primer gives me just enough radiance to make my complexion look brighter without emphasizing texture.

S
Sasha

The first time I tried this I expected a lot more shimmer, but it's actually very wearable. Once my foundation is on top, it just looks like my skin has a little extra luminosity.

M
Macy

My foundation can look a little flat on its own, and this gives it a much fresher finish. The illumination comes through subtly without making my whole face look shiny.

J
Joyce

I've started mixing a tiny bit of this with my foundation when I want a lighter, more radiant finish. It works especially well when my skin is looking dry.

N
Nia

My foundation tends to catch around the dry areas near my nose. Prepping with this has helped everything go on more evenly and look less patchy.

M
Molly

I bought this for a vacation because I wanted that fresh, luminous makeup look for dinners. It ended up being one of the products I used every night.

C
Charlie

This is my favorite primer for date nights because it gives my makeup that little something extra without looking glittery. My skin photographs really nicely with it too.

E
Evelyn

I have combination skin and only use a small amount through the center of my face. It gives me brightness without making my oily areas look even shinier.

S
Savanna

I didn't think primer made much of a difference until I forgot to use this one morning. My makeup definitely didn't look as smooth or fresh by the afternoon.

G
Gabriella

On minimal makeup days, I'll use this with concealer and cream blush and skip foundation completely. It gives my bare skin a really pretty finished look.

N
Nancy

My skin naturally leans dull, especially during the winter. This gives it a little brightness before I even start applying the rest of my makeup.

K
Kaya

A lot of illuminating products are too sparkly for me, but this is much more subtle. It looks like healthy skin rather than obvious highlighter all over my face.

C
Carlie

I especially like this around the tops of my cheeks where I want a little extra radiance. It catches the light nicely without me needing to pile on highlighter afterward.

A
Amiah

My daughter convinced me to try an illuminating primer instead of my usual matte one. I have to admit she was right because my makeup looks much softer and more natural with this underneath.

P
Paulina

I've been using this consistently for work and special occasions, and it works for both. I can keep it subtle for everyday makeup or use a little more when I want my complexion to look extra fresh and luminous.

K
Kate

I use a light layer after my skincare and SPF, then give it a minute before applying makeup. My foundation blends beautifully over it and doesn't feel like I'm wearing a bunch of layers.

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